The Founder's Story
Since childhood, she loves to pursue aesthetics and fell in love with perfume when got the first bottle by chance during her job as a product packaging designer in 1998. She noticed that most of fragrances on the market are attractive in smelling but common in packaging, that leads to a high elimination rate. While exquisite perfume bottle design could catch people’s eyes and go farther even becomes the exclusive symbol of brands.
After an in-depth investigation, Fannie embarked on an amazing journey of researching perfume packaging design and structure. She skillfully matches the bottle and lid, decorates them with delicate accessories, and her works were recognized by customers and popular on the market.
From love and persistence, Abely packaging was found in 2014, providing high standard perfume packaging integrated in aesthetic, practical, and environmentalist perspective from design to production.
Abely team believe that long-term development is based on quality. The company Fannie led always upholds the win-win concept and integrity management to clients worldwide.